VOLUME 13 – ISSUE 7 – JULY 2024

  1. VIJAYANAGAR KINGSHIP AND GOVERNMENT
    M. RAJESHKUMAR and Dr. H.K. SULAIMAN KHAN, C. Abdul Hakeem College (Autonomous) Melvisharam
    Page No : 1 – 7
    DOI : 10.37896/aj13.7/001

  2. JOB STRESS AND ITS MANAGEMENT OF FEMALE EMPLOYEES IN HYPERMARKETS WITH SPECIAL REFERENCE TO COIMBATORE CITY
    Dheera I.V and Dr.P.Sekar, Sree Narayana Guru College Coimbatore
    Page No : 8 – 24
    DOI : 10.37896/aj13.7/002

  3. Customer Market Research Orientation as Strategic Tool For Corporate Advantage:
    Shweta Meshram, CDGI,Indore
    Dr. Sandeep Tare, LNCT Gr
    Page No : 25 – 29
    DOI : 10.37896/aj13.7/003

  4. ANALYSING THE EFFECT OF NON-PERFORMING ASSETS ON THE PROFITABILITY- A STUDY OF PUNJAB NATIONAL BANK
    Dr. Nibedita Chowdhury, Maryam Ajmal Women‟s College of Science & Technology
    Page No : 30 – 38
    DOI : 10.37896/aj13.7/004